Kuala Lumpur, 29 August 2023 – Get ready to immerse yourself in the patriotic fervour as the Curve presents ‘Semangat Kemerdekaan’ – a celebration that embodies the spirit of unity, diversity, and the vibrant essence of Malaysia. As the nation gears up to commemorate its 66th Merdeka, the Curve is set to become the epicentre of festivities, welcoming Malaysians of all ages to partake in a series of engaging activities, heartwarming moments, and meaningful connections.
The Semangat Kemerdekaan campaign is more than just a celebration; it’s an invitation for every Malaysian to ignite their spirit of patriotism and come together as one. From now to 3 September 2023, the Curve’s Centre Court will transform into a vibrant hub of festivities, capturing the very essence of Malaysia’s collective journey and a reminder that it’s through this very spirit that we continue to propel ourselves towards greater heights.
In a unique blend of preserving heritage and embracing modernity, the campaign bridges the gap between old and new, tradition and innovation. the Curve, known for its contemporary offerings, pays homage to Malaysia’s journey of growth while cherishing its roots.
Central to the campaign’s essence is its partnership with Empire Project, an organisation dedicated to uplifting the lives of the urban poor. the Curve, as a community hub, aligns with Empire Project’s vision, echoing the spirit of giving back that’s integral to our Merdeka celebrations. Together, the Curve and Empire Project have provided food packs to 20 families in need, reinforcing the notion that unity also means supporting one another.
The Curve, renowned for curating joyful moments, extends an open invitation to families and friends to gather, connect, and immerse themselves in the festive spirit. From the exhilarating ‘Race for Merdeka’ game to arts and crafts activities for the young ones, a Children’s Merdeka Fashion Show to unleash creativity, and the revival of traditional games that bring back nostalgia, every facet of the campaign is designed to connect and cherish shared memories.
As Malaysians step into the immersive celebration, they can also express their Merdeka spirit through captivating photo op areas strategically placed around the Centre Court. From a majestic giant Merdeka cutout to a tribute to Tunku Abdul Rahman, and the heartwarming presence of Pakcik Azmi’s iconic decorated car – a 27-year-old Proton Tiara, which has become a testament to Semangat Kemerdekaan, the campaign brings forth an immersive experience that truly encapsulates the heart and soul of our beloved nation.
As a gesture of unity and celebration, you can also earn exciting rewards with the GWP initiative at the Curve Merdeka event and unlock amazing perks! Simply indulge in a shopping spree and spend a minimum of RM66 at the Curve Mall, in commemoration of our 66th Merdeka and unlock a world of exclusive rewards, including extra points in the Race for Merdeka game or win an additional try at the game. So, don’t miss out on the excitement, mark your calendars, and let’s make this Merdeka celebration a profound reflection of our unity, love, and shared aspirations. Stay tuned for more updates on the Curve event – Semangat Kemerdekaan, please visit their website here or follow their social media accounts on Facebook and Instagram.
See you there!
#theCurve #theCurveCelebrates66Merdeka #SemangatKemerdekaan